Academic Press, 1969. — 158 p.
This is a book on Rheology not intended for rheologists. I have been asked to write it by two groups of people. First there are research workers who need to have some ideas concerning what rheology is about, either because they have a rheologist in their u-.arn ; or, more often, because they themselves need to do some kind of tests of consistency and have no idea how to set about it. The second group consists of students who have no opportunity, or have not yet had an opportunity, of attending a course on rheology at some college or university. It is assumed that neither group has more than a very elementary knowledge of mathematics. It is hoped that this book may inspire a few to go further into the subject and perhaps even to become rheologists. For this, more advanced mathematics is essential. To help such people, an appendix is given which lists the most easily available books on the subject, with brief appraisals of their standards and subject matter.